A creative heart in hiding
My childhood was filled with Popsicle sticks covered in glue and glitter. You could find hand-painted flowers across my closet walls and just about every possible art project shoved into my desk drawers. I painted, drew, colored, photographed, built, and crafted. Art was my happy place and somewhere I always felt comfortable being authentically me.
Like many young adults fresh out of high school, I had absolutely no clue what exactly I wanted to do with my life. Something inside was encouraging me to jump into the arts and explore a creative major, but I didn't think I was "good enough," so I followed a safer path—one that felt more in line with what I was "supposed" to do with my life. I chose business.
After earning a business degree with a focus in marketing, I catapulted myself into the corporate world where my eyes were opened to the inside and outside workings of a successful company. I acted like a sponge. I soaked up every ounce of experience and knowledge I could, learning from some of the most incredible leaders. I was paving my own path to "success" at an impressive speed. But something deep down wouldn't let go of my longing to create.
It became my escape. A place where I could leave behind the confusion of my twenties, the pressure of my office job, and just BE. It was a place where I could be present with a new and beautiful perspective. This place of passion and comfort quickly grew into a love that I could no longer keep tucked away. I knew I was meant to build it into something bigger, something that would bring joy to others. So, I made a (really, really scary) decision . . . I started over. I left a very well paying job with incredible benefits to build my own business. There was a lot of uncertainty at that time in my life, but one thing I knew for sure was that this road I was about to take was absolutely where I was meant to be.
When I left my promising career in the corporate world to start my photography business and pursue the unknown, I was terrified. I was new to a saturated market and had zero weddings scheduled. Giving myself no other choice but to continue chasing this dream of mine, I applied every bit of marketing experience and knowledge I had collected over the years to the launch and growth of my business.
I received a slew of inquiries within weeks, and in less than two months, I had completely filled my calendar for the upcoming year.
It wasn't long before other creatives in the wedding industry started to reach out and ask for help with their businesses. I quickly discovered that my passion not only lay in photography but also in helping others gain confidence, build effective marketing plans, and convert their dream careers into reality.